Grand Design RV Unveils Exciting Revamp Across Imagine Travel Trailer Lineup
MIDDLEBURY, Ind., June 23, 2026 – Grand Design RV is excited to announce a refresh of its popular Imagine travel trailer lineup, elevating design, durability, and everyday functionality across the entire portfolio, including standard Imagine, Imagine XLS, and Imagine AIM. At the center of this revamp is an upgrade in materials and interior styling, designed to enhance both the look and longevity of each coach while continuing to deliver the comfort and reliability owners expect from the Imagine brand.
Across all Imagine models, customers will find thoughtfully curated design upgrades, including:
- New Cabinet Color and Updated Design
- New Residential-Style Flooring
- Updated Kitchen Backsplash
- Backlit Bathroom Mirrors
- Pet Friendly Features
- Enhanced kitchen functionality with added pots and pans storage and improved amenities
A standout feature of the update is the introduction of new Richloom vinyl fabrics, engineered to resist hydrolysis, the primary cause of peeling in RV upholstery. Backed by a three-year warranty, these fabrics represent a major step forward in long-term durability and performance.
“These updates represent a meaningful step forward for the Imagine brand,” said Matt Eppers, Senior Product Manager for Transcend and Imagine. “We focused on what matters most to our customers: durability, comfort, and modern design. From the upgraded fabrics to improved storage and elevated finishes, every detail was thoughtfully considered to enhance the overall ownership experience.”
In addition to the shared updates across the lineup, each segment of the Imagine portfolio receives targeted enhancements:
Imagine Travel Trailers
- Standard power stabilizer jacks
- Composite entry steps
- Solid surface countertops
- Integrated cassette windows throughout
- Hardwood cabinetry throughout
Imagine XLS
- Integrated cassette windows in the kitchen and living room
- Thin shaker cabinet door design
- New interior accent wall design
Imagine AIM
- Thin shaker cabinet door design
- New interior accent wall design
This comprehensive refresh reinforces Grand Design’s commitment to continuous improvement and customer-focused innovation, ensuring the Imagine lineup remains a leader in both design and livability within the travel trailer segment.
For more information on the updated Imagine lineup, please visit https://www.granddesignrv.com/travel-trailers/imagine or contact your local Grand Design dealer.
About Grand Design RV
Grand Design RV®, headquartered in Middlebury, Indiana, manufactures a comprehensive portfolio of award-winning towable and motorized RVs. Its lineup includes the market-leading Reflection® fifth wheel and travel trailer, the flagship Solitude® extended-stay fifth wheel, the luxury Momentum® toy hauler, the lightweight Imagine® travel trailer, the introductory Transcend™ travel trailer, the Foundation™ destination trailer, and the Lineage™ motorized product line. Since its founding in 2012, Grand Design RV has become one of the fastest-growing companies in the RV industry and is consistently rated among the highest quality RV manufacturers.
About Winnebago Industries
Winnebago Industries, Inc. is a leading North American manufacturer of outdoor recreation products under the Winnebago, Grand Design, Chris-Craft, Newmar and Barletta brands, which are used primarily in leisure travel and outdoor recreation activities. The Company builds high-quality motorhomes, travel trailers, fifth-wheel products, outboard and sterndrive powerboats, pontoons, and commercial community outreach vehicles. Committed to advancing sustainable innovation and leveraging vertical integration in key component areas, Winnebago Industries has multiple facilities in Iowa, Indiana, Minnesota, and Florida. The Company’s common stock is listed on the New York Stock Exchange and traded under the symbol WGO. For access to Winnebago Industries' investor relations material or to add your name to an automatic email list for Company news releases, visit http://investor.wgo.net.